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EVS Success Story: From Stale to Sold in 7 Days

The Challenge

A beautiful home in Jerome had been on the market for over five months with very little buyer activity. The listing had standard photography, but it wasn’t generating enough online engagement or in-person showings to spark serious buyer interest.

Our Game Plan

We set out to transform how buyers experienced this property online, creating a marketing package that would grab attention and make the listing stand out:

  • 🚀 FPV Fly-Through Entrance – A high-energy aerial introduction to pull viewers into the home from the sky.

  • 🎥 Gimbal Walkthrough – Smooth, cinematic interior shots that highlight layout, flow, and key features.

  • 📱 Social Media Clips – Short-form teasers formatted for Instagram and Facebook to drive instant engagement.

The Results

  • +300% boost in online listing views in the first 72 hours after launch.

  • Multiple showing requests within the first week.

  • Increased exposure across MLS and social platforms, giving the home renewed buyer attention after months of minimal activity.

What the Agent Said

“The difference was night and day. We went from zero interest to multiple showings in days.”

Takeaway for Agents:
A stale listing doesn’t mean a bad property, it means it needs a better story. EVS brings the tools, the visuals, and the marketing know-how to make buyers fall in love online before they ever step foot inside.

📞 Ready to refresh your listing? Call us at (986) 220-8300

EVS Feature Highlight: Parade of Homes Property

 

The Challenge

During the Parade of Homes, many featured properties in the area experienced extended time on market, with limited differentiation between listings. The builder wanted to ensure their home stood out visually and captured attention in a crowded field.

Our Game Plan

EVS delivered a cinematic, video-led marketing package designed to elevate the home’s presentation and drive engagement:

🎥 FPV Fly-Through Entrance — Immersive aerial entry showcasing scale and flow
🎥 Cinematic Gimbal Walkthrough — Smooth interior visuals highlighting design and finishes
📱 Short-Form Social Media Clips — Vertical teasers optimized for online promotion

The focus was on visibility, engagement, and first impressions.

The Results​​

  • The home became one of the most visually engaged listings within the Parade

  • Generated strong buyer interest and inquiries following launch

  • Ultimately became one of the few Parade of Homes properties to sell despite challenging market conditions

Takeaway for Agents:

In high-competition showcases like the Parade of Homes, visibility is the first battle. Strategic, cinematic media helps properties stand out, attract attention, and stay competitive, even when the broader market is slow.

📞 Looking to elevate your next showcase listing?
Call EVS at (986) 220-8300

The Turnaround Series:
A Real Estate Case Study

EVS Success Story: On the Market to Under Contract in 5 Days — Hansen, ID

EVS Success Story: Creating Momentum for Modern New Construction — Jerome, ID

The Challenge

This property in Hansen, Idaho was listed during December, a time when buyer activity typically slows and many homes sit on the market until spring. In a seasonally quiet market, the goal was to generate immediate attention, drive early showings, and avoid stagnation from the start.

Our Game Plan

EVS executed a focused, high-impact marketing approach designed to showcase the property clearly and capture buyer interest quickly:

📸 HDR Photography: Clean, well-balanced images highlighting space, light, and detail.
🚁 Aerial Coverage: Elevated perspectives to showcase the property’s setting and surrounding context.
📐 Boundary Line Overlays: Clear visual definition of the property footprint to increase buyer confidence.
📣 Aggressive Launch Support: Optimized visuals delivered quickly to support immediate MLS and online promotion during a slower market window.

Each asset was designed to stop the scroll and communicate value immediately.

The Results

  • The listing generated strong interest immediately after going live, despite seasonal market conditions

  • Showings were scheduled within hours of listing

  • An offer was received quickly, and the home went under contract in just 5 days.

What the Agent Said

“The photos brought people in right away. We had showings within hours of listing, and the response was immediate.”

Takeaway for Agents:

Market timing matters, but presentation matters more. Even in slower winter conditions, strong visuals and a confident launch can create momentum. EVS helps agents position listings to attract attention and move quickly, regardless of season.

📞 Ready to give your next listing an advantage?
Call us at (986) 220-8300

The Challenge

This modern new-construction home in a Jerome, Idaho development was listed during December, a period when buyer activity typically slows due to higher interest rates and seasonal hesitation. Few homes in the neighborhood were moving, and most listings were expected to remain stagnant until early spring.

The challenge was to create early momentum and differentiate the property in a slower, competitive market.

Our Game Plan

EVS implemented a video-first, modern marketing approach designed to match the home’s architecture and capture attention immediately online:

  • 🎥 Cinematic Gimbal Walkthrough Video
    Smooth, flowing interior shots highlighting layout, finishes, and overall design.

  • 🚁 Drone Video & Aerial Coverage
    Exterior perspectives and neighborhood context to position the home within the development.

  • 📣 Strong Launch Support
    Optimized video assets delivered quickly for MLS and online promotion during a slower market window.

The strategy was intentional: lead with motion, clarity, and energy to make the listing feel current and competitive despite winter conditions.

The Results​​​

  • The listing generated meaningful buyer interest during a traditionally slow winter market

  • The property went under contract within 35 days, outperforming nearby listings that remained stagnant

  • Although the transaction did not close due to a late buyer withdrawal, the listing demonstrated strong early momentum compared to comparable homes in the area

Takeaway for Agents:

In slower markets, presentation drives performance. A modern, video-led approach can generate attention and activity even when buyer demand is limited. Strategic visuals help listings stand out, create urgency, and compete year-round, not just during peak seasons.

📞 Looking to elevate a listing in a challenging market?
Call us at (986) 220-8300

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Every listing is a collaboration. While EVS delivers strategic visual marketing, final outcomes are influenced by pricing, market conditions, and overall listing execution.

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